Shoot Once
One shoot day, planned for the film and the stills.
You have already paid for the location, the build, the talent and the crew. Usually that day goes home with one finished thing. It does not have to.
Three ways to book
01
Book me for the film
The stills come off the same setups.
Clinique · four cities, three continents →
02
Book me for the stills
On a call sheet it says unit stills or on-set photography. What you get is advertising, not behind the scenes.
Capri Sun · the product as its own campaign →
03
Both, from me
Film and stills from one person, planned as one campaign.
Bacardi · MTV VMAs · stills and two artist interviews →What it saves
| What changes | Usual way | Shoot Once |
|---|---|---|
| Shoot days | 2 | 1 |
| Talent and location bookings | 2 | 1 |
| Finished campaigns | 1 | 2 |
Some setups get shared and some get built for one camera. That gets settled in prep, so the film and the stills come back looking like one campaign.
Proof
Planning a shoot?
Deliverables and dates. We’ll work out what it can carry.